The Wide Lens

The Wide Lens

A New Strategy for Innovation

Book - 2012
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Argues that most business projects fail because their success depends on unanticipated external innovations while revealing the logic of "innovation ecosystems" that can be established to dramatically improve odds of success.
Publisher: New York : Portfolio/Penguin, 2012
ISBN: 9781591844600
1591844606
Characteristics: 278 p. : ill. ; 24 cm

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