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Oct 29, 2017AzDesertDan rated this title 4 out of 5 stars
I used to watch cartoons because the little guys beat the big guys. Now Gladwell tells me that the little guy can overcome his Goliath if he thinks unconventionally. He also provides examples of accepted thought that is just wrong. The trick is to realize when to dig deeper and when to reject group think. I enjoyed the book.